About us
About Us
- Who are we?
Practicing analysts. Fans of cats and relatable memes.
- What do we want?
We want the world to know Ukraine for its top-notch analysts — and we work on that every day.
- How do we do it?
We create a welcoming environment, build a high-quality product, and grow an active community. We truly want to teach people how to solve real analytics challenges — and we’re good at it. We help Ukrainian businesses think in data.
2018 - The academy started with a desire to share knowledge
Back in 2018, Max and Tanya — the founders of the Academy — were already working as web analysts and knew how powerful GTM could be. They wanted to share this tool with the marketing community — and that’s how PRO GTM was born: a super-practical course with real-site tasks and live sessions to sort through all the questions.
We built this academy because we believe analytics can only be mastered through practice. Real tasks we deal with every day. Real support from the community. And real interaction that brings learning to life.
Growth through community
Community
We see how it works: people join, learn, support each other, experiment, and build something new with us.
Someone’s always sharing insights, hosting a webinar, testing a new idea, helping a newcomer, or asking that one tough question everyone else avoids. We grow together — and move the market forward.
Our community is pure energy.
Our expertise
Team
Behind the academy is a strong team of hands-on practitioners ProAnalytics Team who work with data daily for clients in Ukraine and around the world.
We work with e-commerce, SaaS, product companies, media, and service websites. Trusted by brands like Portmone, Foxtrot, and Instytutum, we dive deep into internal processes, find growth points, and turn data into business decisions. This hands-on experience is the foundation of our courses.
We don’t just teach — we share what we live every day.
What makes our courses stand out
Difference
We teach nothing but analytics. Niche focus = deep expertise
Built specifically to master analytics through hands-on practice
Video lectures → Quizzes → Real tasks in GTM, GA4, BigQuery, Power BI → Homework check & mentor feedback → Live Q&A webinars
Daily updates, cases, fails, civilization mysteries, and memes. Here, someone always helps when things break — and celebrates when things work
We don’t read theory from slides. We set up analytics every day — for e-commerce, SaaS, and media. What we teach is what already works in our clients’ projects
Tasks on real websites — with real layout bugs, tricky logic, and unexpected edge cases. Just like in real life, but with a mentor by your side
Certificates
Graduation
ProAnalytics Academy certificates are valued in the market!
HRs and team leads from analytics and marketing departments often reach out to us to learn more about our graduates.
Our brand is well-known in the professional community, and a ProAnalytics Academy certificate is a real proof of expertise — not just a line on your résumé.
Support Ukraine
Support
Together for Victory 💙💛
We’re a Ukrainian academy. And we can’t stay silent about what’s happening in our country.
- Since the full-scale invasion, we’ve been actively supporting the Armed Forces of Ukraine:
- hosting charity webinars and analytics events
- organizing fundraising campaigns with our community
- donating to trusted initiatives
We believe everyone should do what they can. And we do what we know best — we teach, unite, and support through knowledge.
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