Who is this Course For?
FOR PPC SPECIALISTS
- Who want to automate routine processes in Google Ads and save time managing campaigns.
- Who aim to learn how to create their own Google Ads Scripts for optimizing bids, budgets, and ad creatives.
- Who want to explore how to use Google Ads Query Language (GAQL) and ChatGPT to write scripts without deep programming knowledge.
FOR MARKETERS
- Who want to manage ad campaigns more effectively by using scripts for analytics and automation.
- Who want to understand how the modern capabilities of Google Ads Scripts can improve ROAS and overall ad performance.
- Who aim to automate remarketing and audience segmentation without extra costs.
FOR ANALYSTS
- Who want to learn how to work with Google Ads Query Language (GAQL) to get deeper insights into ad campaigns.
- Who aim to understand how to integrate Google Ads Scripts with other tools for data collection and processing.
- Who want to use ready-made solutions (such as IP Block scripts, Ad Customizers, and remarketing lists) to boost ad effectiveness.
Webinar Syllabus
Theory and Script Implementation in Practice
What we will talk about- Meet the Speakers. Agenda
- Google Ads Scripts in 2025
- Overview of scripts: PMax Script by Mike Rhodes, Flowboost/Product Hero: Labelizer, PMax Non-Converting Search Term Alerts, Newly Disapproved Products
What You Will AchieveYou’ll discover the new possibilities that Google Ads Scripts offer in 2025, how popular scripts like PMax Script, Labelizer, and Non-Converting Search Alerts work, and how they help automate routine tasks.
What we will talk about- Google Ads Query Language: what it is and how to build queries.
- The role of ChatGPT and other AI tools in creating automated scripts, and the opportunities they unlock.
What You Will AchieveYou’ll learn how scripts work. You’ll understand what GAQL is and how to create queries for use in scripts. You’ll also see how ChatGPT can support this process.
What we will talk about- Generic Mutate in Google Ads Scripts.
- The future of automation skills in the European market.
- API operations in scripts. PMax operations.
What You Will AchieveYou’ll learn what Generic Mutate is and how it helps expand automation capabilities. You’ll explore new API operations now available in Google Ads Scripts, especially for PMax campaigns, and why this functionality is gaining demand in the European market.
What we will talk about- Script #1: IP Block
- Script #2: Ad Customizers
- Script #3: Remarketing Lists
What You Will AchieveThrough hands-on examples, you’ll understand how to use scripts like IP Block, Ad Customizers, and Remarketing Lists.
Course Fee
Speakers of webinar

Web Analyst & Marketer
In digital marketing since 2015
CEO of ProAnalytics.Team
Author of the blog ANALYTICS TIPS
Author of the Telegram channel ANALYTICS TIPS
Author of the YouTube channel ANALYTICS TIPS

Product Manager at TrueClicks & chiliad
Founder of chiliad, a company specializing in digital marketing automation
Product Manager at TrueClicks company
Brings extensive experience in developing and implementing effective solutions for optimizing advertising campaigns, particularly in automation and analytics.
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