Webinar RecordingSmart Advertising: About Audiences and Remarketing in Google Ads

Audiences are the cornerstone of effective advertising in Google Ads. If you're working with remarketing, dynamic remarketing, or uploading contact lists, it's essential to understand how to properly create, combine, and validate audiences—both directly in Google Ads and via GA4 imports. In this webinar, we’ll break down which segments are worth collecting, how dynamic remarketing works, and how to set everything up technically—even if you’re not a developer.