For Whom?
- For web analytics teams that are already working with GA4, Google Tag Manager, Server-Side GTM, or BigQuery and are looking to improve their skills and get up to speed with them or learn a new tool.
- For a PPC team looking to more effectively set up and track conversions in GA4, improve remarketing with Google Tag Manager.
- For the marketing department, where you want to see specialists who are confident in using all GA4 functionality, know how to optimize workflow with GTM or Server-Side GTM, and are able to effectively evaluate audience interaction with the site, conversions, and investments in marketing activities.
a new team :) because your colleagues will be very productive in web analytics and, as a result, will produce better results for the business.
Learning Stages
- 1Discuss
goals and objectives of training in the field of web analytics
- 2Develop
a training program based on the needs of your business and team
- 3Teach
according to the plan. Optionally, we practice on your website
Live lectures from a mentor, discussion of topics, and homework with personalized feedback. Of course, we analyze real examples and cases of web analytics and work in GA4, GTM, BigQuery, etc.*You can record webinars for yourself and even use them to train future employees.
Program Development Options
Individual program
Training tailored to the needs of the team and business
Individual program
Training tailored to the needs of the team and business
- A program from scratch, created specifically for the team
- It has unique components
- Satisfies all needs and wishes
- We help in setting goals
- We plan the stages of training according to the main goal
- We add a topic from a ready-made course
- We include materials from various courses
- We create new topics from ready-made courses
- We add topics that are of interest, even if they are not in the courses
Adaptation of one of the courses
We will improve one of the courses to meet the team's goals
Adaptation of one of the courses
We will improve one of the courses to meet the team's goals
A course on the theoretical and practical aspects of setting up consent in accordance with the requirements of GDPR and DMA.
Practical course on setting up enhanced conversions
It's no secret that the Traffic acquisition report is one of the most popular in GA4. If you've tried to build it from raw GA4 export data to Google BigQuery, you know that there are many ways to do it, and even more nuances to consider. It's time to deal with it all.
Practical course on working with Google BigQuery
Basic course on working with Server-side GTM
Basic course on working with Google Analytics 4
Practical course on web analytics
A practical course on working with Google Tag Manager
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