Roman Murtazin

I adore GTM and everything it can accomplish. Love the technical side of my work: troubleshooting pixels, parameters, conversions, consent statuses — in short, what gives marketers headaches brings me genuine joy. My hobby? Making data flow from point A to point B precisely, elegantly, and drama-free.

I’ve been freelancing and collaborating with digital agencies for several years. Most often, it’s e-commerce projects — Shopify, of course, tops the list. But generally, if there’s a tag hiding somewhere on a site, I’ll find it and make it work. Lately, I’ve been increasingly hooked on automation — befriended Zapier and Make.

Outside work, I save worlds in fantasy books, fish with the same passion as I hunt console bugs, and travel in search of stable Wi-Fi just to double-check: Did that hit actually send?... They say I’m on vacation. My laptop insists, “Nope, we’re in production.”